The usually seamless financial dealings of global music superstar Drake have hit a significant snag, with the “Hotline Bling” hitmaker publicly airing his frustration over being unable to withdraw funds from his Stake account. The incident has escalated a brewing feud with the cryptocurrency gambling platform and its co-founders, seemingly marking a definitive end to their high-profile partnership.
Drake took to his Instagram Story to voice his discontent, sharing a screenshot from Stake’s customer service that indicated his withdrawal attempts were unsuccessful. “4 withdraw attempts blocked on @stake with no explanation,” Drake wrote, adding a string of questioning emojis and directly asking, “Is it personal?” This public call-out follows a series of sharp criticisms Drake levied against Stake’s co-founders, Ed Craven and Bijan Tehrani, whom he notably referred to as “snakes” and accused of mistreating talent. The rapper also expressed a sense of being undervalued, comparing his situation to a top athlete on a team whose owners reap the majority of the rewards while the athlete faces hardship.
A Rocky Road to Partnership
Drake’s association with Stake began in December 2021 when he started using the platform as a player, quickly becoming a top-tier VIP member. Recognizing his immense influence, Stake offered him an official partnership in early 2022, reportedly valued at an astounding $100 million annually. This deal positioned Drake as one of the platform’s most prominent ambassadors, with his involvement featuring live-streamed gambling sessions, social media promotions, and fan giveaways. These streams often showcased Drake engaging in high-stakes betting, sometimes wagering millions in cryptocurrency, and occasionally sharing both significant wins and substantial losses with his vast audience. His engagement was designed to boost Stake’s visibility and credibility, tapping into his global fanbase.
Escalating Tensions and Public Outbursts
The public rift between Drake and Stake’s leadership appears to have intensified in the weeks leading up to the withdrawal issue. Drake voiced his grievances during a livestream chat with fellow influencer Trainwreck, where he directly attacked co-founders Ed Craven and Bijan Tehrani. He accused them of disrespecting the talent that contributed to building the platform’s success, lamenting, “We built this sh… and they treat us like sh still.” This sentiment was echoed when he allegedly blocked Drake from promoting affiliate links, a restriction he found particularly galling given his role in the company’s growth.
Drake’s discontent also extended to the streaming platform Kick, which shares ownership with Stake. He publicly criticized Kick’s management, calling CEO Ed Craven a “goof” and suggesting that the platform was preventing him from monetizing his presence. This fallout led to the abrupt disappearance of Drake’s Kick account, with reports suggesting he had deleted it himself or that it was removed by the platform.
Implications and Future Uncertainty
The very public spat and withdrawal dispute raise significant questions about the future of Drake’s involvement with gambling platforms and the broader landscape of celebrity endorsements in the industry. Drake’s inability to access his funds, coupled with his vocal criticism, could erode trust among users and other affiliated influencers. Streamer Adin Ross, a frequent collaborator, confirmed that Drake has stated he will not be doing any more streams on Kick unless it’s for his own company, signaling a clean break.
The situation also highlights the contentious nature of high-stakes gambling and celebrity promotion. Drake himself has been open about his significant losses, once revealing he lost over $8 million in a single month through sports betting. While some of his wagers were rumored to be covered by Stake as part of his deal, his candidness about substantial financial losses has drawn scrutiny and concern from fans.
The fallout with Stake follows similar recent issues Drake experienced with the streaming platform Kick, which is also co-owned by Stake’s founders. Drake’s departure from Kick, marked by his account vanishing, stemmed from his public criticism of the platform’s management and alleged restrictions on his ability to promote affiliate links. He had also made critical comments about the co-founders’ treatment of talent, deeming them “snakes.”
With both Drake and other prominent streamers like Trainwreck expressing dissatisfaction, the lucrative partnerships between top artists and online gambling platforms are facing increased scrutiny. This controversy could set a precedent for how such deals are structured and managed, potentially impacting future celebrity collaborations in the burgeoning world of crypto-based entertainment and betting, and leaving many fans of hip hop and music eager to see how these stories develop.