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INTERVIEWS
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Deca Unveils ‘Flux’: A Genreless Journey Through Hip Hop’s Golden Age and Beyond

Andre WashingtonAndre WashingtonJune 8, 20252 Minutes read

NYC-based producer and rapper Deca recently sat down with Ninetofive Records for an in-depth interview, offering a comprehensive look into his latest instrumental album, ‘Flux.’ The conversation delved into Deca’s unique musical philosophy, his creative journey, and his perspective on the current state of music.

The Genesis of ‘Flux’

Deca revealed that the creation of ‘Flux’ was a process of revisiting and reimagining his own musical history. The album is largely comprised of reworked unfinished beats drawn from Deca’s extensive personal archives. This approach allowed him to breathe new life into older ideas, shaping them into a cohesive sonic landscape. The result is an album that feels both retrospective and forward-looking, a testament to the enduring power of well-crafted beats.

A Genreless Approach to Music

Central to Deca’s artistry is his deliberate refusal to be confined by genre labels. He describes his musical output as genreless, a philosophy deeply influenced by the foundational sounds of Golden Age Hip Hop, the innovative sampling of DJ Shadow, and the eclectic soundscapes of The Avalanches. This eclectic mix fuels Deca’s ability to blend disparate sounds and textures, creating a listening experience that defies easy categorization. His approach is rooted in a deep appreciation for the evolution of hip hop music and its capacity to absorb and transform diverse influences.

Truthful Lyricism and Dreamlike Qualities

While ‘Flux’ is an instrumental album, Deca’s views on lyricism are integral to understanding his artistic vision. He places a profound emphasis on truthful lyricism, believing that honesty in storytelling is paramount for any artist. This commitment to authenticity is a guiding principle that informs his entire creative output. Deca further describes his music as possessing a distinct dreamlike quality, a characteristic that he cultivates to evoke powerful memories and emotions in his listeners. This evocative nature transforms his instrumental pieces into vivid narratives, allowing the audience to project their own experiences onto the sound.

Navigating Negative Impulses in Music

The interview also touched upon a more critical aspect of modern music: the glorification of negative impulses. Deca expressed his reservations about artists who lean heavily into negativity without offering a deeper perspective or resolution. While acknowledging that music can explore darker themes, he advocates for a more nuanced approach that doesn’t simply celebrate destructive tendencies. His own work, with its emphasis on truthful expression and evocative sound, stands in contrast to such trends, offering a more introspective and perhaps cathartic listening experience.

Cultivating the Unique Artistic Voice

Throughout the conversation, Deca shared a powerful piece of advice for aspiring artists: “Find the thing that’s uniquely yours and cultivate it.” This philosophy underscores his belief in the importance of individuality and dedicated craftsmanship in the music industry. For Deca, the journey of an artist is about identifying one’s distinct voice and nurturing it with passion and perseverance. His own career is a testament to this principle, demonstrating how a commitment to authentic expression and a deep understanding of musical heritage can lead to a lasting and impactful contribution to the world of music. The interview serves as a compelling insight into the mind of an artist who continues to push boundaries and redefine what it means to be a producer and rapper in today’s dynamic music landscape.

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Andre Washington

From Atlanta, Dre has his finger on the pulse of the Southern trap scene. He got his start promoting local artists and throwing parties, giving him an insider's view of the industry. He understands the hustle and the sound that has come to dominate the airwaves. His bios focus on the business of music, from branding to marketing, and highlight the entrepreneurial spirit of the South's biggest names.

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